Launching The Espadrille

Have you ever celebrated something by "launching the espadrille"? People in Spain never cease to surprise me with the things they get up to, including this yearly espadrille launching festival, celebrated in the Cervera village of La Rioja. If I've learned anything in my four years of writing the Spanishoegallery Blog (it is hard to believe, but the blog is celebrating its fourth anniversary this year), it's that Spanish shoe makers know a thing or two about people and about happiness.